Press Release by The Chambers County Development Authority

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By Chris Busby,  Chambers County Development Authority

LANETT, AL (May 28, 2020) – The Chambers County Development Authority has
announced the rollout of an exciting new program that will provide a resource for local
retailers to market their products online. Titled “Shop Where I Live Chambers County,”
the program features a dedicated website that will allow any county retailer to have their
own unique page where they can market and sell their goods and services to the world.
In the midst of dealing with the COVID-19 crisis, the CCDA has been actively working to
support local businesses and industries in what are uncertain economic times. This
program is an ambitious effort to help companies that have been hit the hardest, small
businesses.

Kimberly Carter, Director of Recruitment at the CCDA, is spearheading the initiative,
which will be the first of its kind for any county in Alabama, with the goal of giving our
local retailers the opportunity to expand their brands to both a local and global audience.
“In our office, we are challenged to think outside the box for methods we can use to help
our local businesses grow and succeed,” Carter said. “On numerous occasions I have held
conversations with small business owners about the evolution of technology and the
global marketplace. With that thought, I challenged myself to discover cost effective ways
we could help grow our small businesses in a way that is user friendly.”

During the first year of the program, the CCDA will be able to accept up to 400 retailers
to participate at no cost to the business. Training and support will be provided as well as
tracking data to measure sales. Businesses that participate will have a dedicated page,
where they can sell up to 25 items at a time. It will also allow for restaurants to post
menus and guides for delivery and pick up orders.

“In today’s world of retail, if you don’t have an online presence, you don’t exist to many
people,” Chris Busby, the CCDA’s Director of Commercial and Community Development
said. “However, we realize that many small businesses don’t have the capacity to maintain
a website to effectively sell their goods. That’s why we are so excited about this platform,
and regardless of the shift in consumer behavior due to the pandemic, this is an amazing
opportunity to offer our businesses. Kimberly’s vision and work on this project has been
remarkable and it will have a significant impact for our retailers.”

The Shop Where I Live Chambers County website will incorporate the CCDA’s county
wide brand as a theme and will be promoted on city and county websites, social media and
with local media outlets.

The site is set to go live later this summer, but development and interaction with
participants will begin within the next few weeks.

If you are interested in participating in Shop Where I Live Chambers County or want
more information, you can contact Carter by phone at 706-590-0291 or via email at
[email protected]

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